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Cana - Substantivo Feminino |
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Maior grupo sucroenergético do país valoriza a diversidade e abre oportunidades para as mulheres em igualdade de condições com os homens

Clivonei Roberto

Concentração, disciplina, cuidado com os detalhes. As habilidades e características da mulher são cada vez mais valorizadas pela maior companhia sucroenergética do país, a Raízen. Não é à toa que, ao longo dos últimos anos, a presença da mulher em cargos de administração na companhia cresceu 40%, considerando as 24 unidades do Grupo.

A companhia está sintonizada com um estudo divulgado recentemente pelo Instituto Peterson que mostra que empresas com pelo menos 30% de funções de liderança ocupadas por mulheres podem elevar em até 15% o lucro, na comparação com aquelas em que as mulheres não estão em cargos de liderança. O levantamento mostra que os maiores ganhos são obtidos pelas organizações quando as mulheres estão em posições executivas, como diretoria-financeira.

Ou seja, dar oportunidade para as mulheres chegarem ao topo é vantajoso para as organizações. “Estudos mostram que a chegada de mulheres a cargos de alta liderança resulta em crescimento para a empresa”, destaca Alessandra Rosa Abrahão Orlando, gerente de Recursos Humanos para a Área de Etanol, Açúcar e Bioenergia da Raízen. “Nossa empresa acredita que quando a mulher faz parte da decisão da companhia traz outro viés importante na tomada de decisão”, acrescenta.


Se atualmente pesquisas acadêmicas constatam os benefícios delas para o mundo corporativo, não é de hoje que a Raízen valoriza a mão de obra feminina, enxergando-a como uma importante fonte de preenchimento de funções. “A mulher é base da captação de todas as vagas na empresa”, afirma Alessandra, revelando que o Grupo acredita que é preciso contemplar a diversidade na formação do time de empregados.

Confira matéria completa na editoria Capa, edição 30 darevista Digital CanaOnline. No site www.canaonline.com.br você pode visualizar as edições da revista ou baixar grátis o pdf.
Mas se quiser ver a edição com muito mais interatividade ou tê-la à disposição no celular, baixe GRÁTIS o aplicativo CanaOnline para tablets e smartphones - Android ou IOS.

Fonte: CanaOnline

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